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Category Archives: Blogging
This is a presentation I’ve delivered many times and is no less relevant today than five years ago when I first started building successful blogs. The greatest example of which was the award-winning blog for our cafe/deli business that positioned … Continue reading →
On Sunday I had the opportunity to talk to a group of about 40 Coaches at the Coaching and Consultants Superconference in London.
Although it was the first time I’d spoken in public to such a group, the subject of my presentation was one that has long been dear to my heart. That is… helping coaches and small business owners (or ‘solopreneurs’ as they say stateside) to create websites that are simple-to-use, yet immensely powerful business marketing machines.
Yesterday I had the great pleasure to interview Paul Bailey and Gina Baksa from www.ActionPodcast.com, about the huge impact that blogging and podcasting has had on their coaching careers.
Paul and Gina are two of a group of four life coaches that regularly contribute to the blog and podcast at ActionPodcast.com. Although they only started their new podcast in December 2008, they’ve just celebrated their 5000th download this week, some four months or so later. Furthermore, their audience is actually growing at the fantastic rate of 100% every 2/3 weeks!
During our interview they revealed just how the use of technology has helped transform their businesses as coaches, both in the way they are able to attract new clients, as well as actually carry out their coaching sessions in a relxed and flexible way – to the benefit of both coach and client.
If you’re a coach or therapist with an already established, successful business, then you’ve probably already asked yourself this question whenever you hear the word ‘website’.
Let’s face it, if you’ve already got more clients or patients than you have time for, what possible reason could there be for adding more work and expense to your already busy schedule?