Category Archives: Marketing

Packaging v Product – Do you Get It Too? Live at the iPad2 launch…

Today has seen the launch of Apple’s new iPad2, so I thought I’d go down the road to my local Apple store and find out what’s going on… What I discovered, of course, was a lesson in marketing I didn’t … Continue reading

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Should I Leave My Day Job To Become A Full-Time Internet Marketer?



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Posted in Marketing, Mindset, Strategy | Tagged , | 1 Comment

A Personal Review of 2010 GKIC Superconference in Dallas

How can i begin to describe the experience of spending four days at the Glazer Kennedy 2010 Superconference in Dallas, Texas?Dan_Kennedy_lg

In a word, exhilarating!

As a longtime student of Dan Kennedy marketing I knew what to expect. Nevertheless, I wasn’t disappointed… This year featured more and longer sessions with Dan and Bill, as well as a more select group of guest speakers, including the incredibly approachable Russell Brunson.

But Dan is ‘the man’ and it’s clear from the start that he ‘owns’ this show… The people hang on his every word, which isn’t hard to do as every presentation he gives is packed with engaging personal anecdotes, powerful metaphors and witty one-liners. On the long journey home my fellow ‘buddies’ Daniel and Nick amused ourselves by recollecting our own personal favourites, many times over.

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How To Use Survey Monkey

This is a guest post from Daniel Wagner of DanielWagner.com [by the way... he's also the laid-back guy on the left hand side of our brand new website banner...]

surveymonkeylogoWhether you have 300 people on your list or 30,000, surveys are an incredible tool to find out what it is that your subscribers are exactly after.

This is very powerful as you can use this information to create more targeted products for your audience. You can’t get more targeted then to ask somebody exactly what they want, and then sell it to them.

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What are the best devices for recording videos?

Video is probably the highest-value and highest-impact content you can create. There are a number of different types of devices you can use to record your own video.

Here are the ones I use and recommend:

youtube-recordvideo

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Posted in Marketing, video | Tagged , , , , | 1 Comment