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Category Archives: Strategy
From Bath Farmers Market to Starting a R.I.O.T…
While wandering about dodging the hordes following their usual frantic Saturday routine (and wondering why I was joining in…), I thought I’d show you a place that is quite close to my heart in many ways, the weekly Farmers Market here in the city of Bath.
You see it was here in 2005 that my wife Licia and I started our journey – with much uncertainty and a fair few nerves – along the road to running our first ever business. My Italian wife Licia was an ‘aspiring’ chef at the time and she wanted to try her hand at selling her home-produced, Italian-inspired food.
Have You Reflected On *Your* 2009 Yet…?
Yes, its almost that time of year again… But this year, before the Christmas rush and New Year mayhem is upon us, I thought I’d share a brief reflection on what 2009 has meant for me. Have you done the … Continue reading
Posted in Internet Lifestyle, Mindset, Strategy
Tagged choice, lifestyle, opportunity, reflection
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How To Create A High-Impact Launch Strategy For Your Book Or Product
Yesterday I spoke with Wendy Dashwood-Quick, a qualified coach and soon-to-be published author, about her experience using a diverse range of tools and strategies to promote her coaching business.
Wendy has successfully used a variety of methods to help build trust and rapport with potential clients, as well as to firmly establish her expertise as a coach in the areas of career change, time management and self-confidence.
During the call Wendy talks about her strategy of using free reports and ebooks to give away in return for building a list of names and email addresses of potential coaching clients.
This has led to her current project, the launch of her first ever published book, called “Discover Yourself On The Yellow Brick Road – 7 Core Principles of Career Success”.
Posted in Marketing, Podcast, Social Media, Strategy
Tagged Blogging, ebooks, facebook, free reports, joint ventures, launch strategy, twitter
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Want to Find Out More About How Technology Can Build Your Business?
On Sunday I’ll be speaking to an audience of Coaches and Entrepreneurs at the Coaches Top Gun Superconference in London.
As you can imagine I’m very excited at the prospect of being able to talk for over an hour about a subject very dear to my heart – namely the use of technology to build the businesses of Coaches, Therapists and other similar ‘Solopreneurs’.
Posted in Strategy, video
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What’s The One Thing Every Coach Should Do To Build Their Business?
My thanks to social media expert Dwayne Kerr for revealing the one strategy any coach can employ to grow their business and get more clients by using the power of online social networking.
