Find your coaching niche if you want more clients
Do you find it difficult to get clients that are willing to pay you what you’re worth for the advice and help you can offer?
Then you need to read this article from start to finish…
Recently I received a message from a coach wanting advice about how to develop her website to promote her coaching services. She wanted to know what I suggest she should do next.
So, what was my answer?
To forget about websites until you have chosen your niche!
You see, coaches who do not focus on helping specific people with specific problems will always struggle to find clients. Nobody wants coaching, they only want solutions to their problems.
So the most important thing to do if you’re a generic coach or life coach is to decide on your very own area of specialism!
You know you have a niche when you can answer the question ‘who is the person’ and ‘what is their problem’ I will help them solve? For example, helping mothers lose weight, or helping career women deal with stress at work. Niches are very specific.
When you have a niche it is much easier to find your ideal client. Plus, when you become a ‘specialist’ in one area, people are much more interested in having you help them. People always prefer specialists to generalists. They want to be reassured that this person is an expert in helping them with their specific problem.
So if you don’t yet know your niche, this is really where you need to make your first decision. Just what is your niche going to be? Only once you know your focus should you start learning about how to sell your services via websites etc.
How to find your coaching niche… and a special offer
The good news is that there is an opportunity coming very soon to help you take a huge shortcut in finding your niche and learning how to market your coaching services. It is the Coaches and Consultants Top Gun Superconference on April 25/26/27 in London.
I will be speaking at this event about how to create simple, easy-to-edit websites that will bring you clients and earn you money. However, there will also be a dozen or so other speakers from all around the world including Jairek Robbins – Tony’s son – who will be giving phenomenal advice about all the areas of developing a hugely successful coaching business.
Not only is the ticket price heavily reduced, but if you know of another coach who would benefit from attending then you can take them with you for free as your guest, effectively halving the ticket price for you both! Plus, if you really feel that the event hasn’t massively helped you, Dan Bradbury will even give you 100% of your money back. So really you have nothing to lose!
Just come along to the event and meet all the very successful coaches who’ll be there in person. Discover the secrets to their success… and lay the foundations of your own.
Special Bonus
Because I know how valuable this event will be, I’m even prepared to offer a highly valuable bonus of my very own to anyone who signs up via my affiliate link.
If you sign-up via this link then I will give you a 1:1 private consultation at the event, worth £147, absolutely free! Just contact me via this website and let me know that you’ve placed your order and you’d like to reserve your consultation.
As I’ll be speaking at the event my time will be limited so I can only offer this bonus to the first 5 people who sign up and get in touch.
